New Orleans had been called the commercial center of Southern hip hop.[4]

Bounce Music started off in 1986 in New Orleans, LA with the arrival of the Showboys' vinyl record called "Drag Rap" which is also known as "Trigga man." This record was the precursor to the hip hop sub-genre of bounce music. Similar to Miami bass, bounce music uses a call and chant approach to its music, and is a favorite of dance clubs.

By the late 1990s, Atlanta had emerged as a major city in hip hop and the city's success and influence in the rap world continues on today. While OutKast, Goodie Mob, and a number of other Atlanta-based acts (several of them part of Organized Noize the Dungeon Family collective) balanced critical and commercial success, New Orleans rapper/label mogul Master P popularized a bounce-based sound that focused more on commercial appeal than artistry.

The late 1990s also saw the emergence of New Orleans as a hotbed for rap music. Master P's No Limit Records popularized rappers such as Mystikal, TRU, Mia X, C-Murder, and Silkk the Shocker and became home to highly popular West Coast rapper Snoop Dogg; the competing Cash Money label presented acts such as The Hot Boys (The B.G., Juvenile, Lil Wayne, and Turk).

The No Limit/Cash Money formula was also successfully co-opted by Miami's Slip-N-Slide label, which included Trick Daddy and Trina. Labels such as these also caused Dirty South music to be associated with "mass produced" albums released in rapid succession. The CD packaging for these releases typically featured brightly-colored, heavily Photoshopped "bling bling"-style album covers; and a whole page of the liner notes for each LP was usually devoted to advertising its follow-ups.

Some of the earlier artists of the genre include: TT Tucker, DJ Jubilee, Master P, Juvenile, Tim Smooth, Mannie Fresh, The Showboys, and DJ Jimi while some of the new artists include: Gotty Boi Chris, 10th ward Buck, Hot Boy Ronald, Sissy Nobby, DJ Black n Mild , Choppa and DJ Hollygrove "New Orleans 1st Screw DJ", The First DJ From New Orleans to DJ at the DJ Screw Fest and also credited with being the first DJ to Chop and Screw traditional Bounce Music.

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